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2D Art for Your Mobile and PC Games in Various Styles - Metabula Games

2D Art for Your Games

We offer a wide range of 2D art services, including the creation of characters, backgrounds, items, effects, as well as user interface design and animation. Our team is ready to work on an entire project or individual elements to help you achieve the desired visual style.

Entrust us with creating vibrant and captivating visual content for your game!

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We Work with Tools:
Photoshop
Figma
Inkscape
Gravit
Spine

2D Game Graphics Creation Services

At Metabula Games, we approach 2D games with great care and strive to maintain a high level of expertise in all aspects of 2D graphics. Let’s explore the types of services we offer for such games.

  • Concept Art

    Concept art is a key stage in the game creation process, transforming ideas and scripts into visual images. It’s not just illustrations but the foundation on which your project’s entire visual style and atmosphere are built.

    Our team of professional artists is ready to bring your ideas to life, creating unique and memorable characters, environments, and objects.

    We understand how important it is for you to create a captivating world that attracts and retains players’ attention. Entrust us with concept art development, and we’ll help make your game unforgettable!

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  • Illustrations, Backgrounds, Promo Art

    We create illustrations for game covers, splash screens, character presentations, stylized cutscenes, and much more.

    Our team manually crafts a wealth of beautiful art for small casual puzzles, complex multi-level arcades, and story-rich RPGs — we love creating visual worlds for game stories and experiences.

    We also work on illustrative animation. Our goal is to help developers bring their game concepts to life with high-quality, unique graphics that capture players’ attention and make games memorable.

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  • 2D Animation

    Animation plays a key role in bringing characters to life and creating dynamic gameplay. We offer professional 2D game animation services that add motion and emotion to your project.

    Our team of experienced animators specializes in creating smooth and expressive animations, whether for characters, environments, or special effects. We work closely with you to understand your project’s unique requirements and create animations that enhance its style and atmosphere. Let’s bring your game world to life together, making it even more engaging and interactive for players!

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  • UI/UX Design

    In the modern world of gaming, user interface (UI) and user experience (UX) play a critical role in attracting and retaining players. Our team of professionals offers UI/UX design services tailored specifically for game projects.

    We create intuitive and visually appealing interfaces that not only enhance interaction with the game but also immerse players in the unique atmosphere of your game world. Understanding the importance of balancing functionality and aesthetics, we work to ensure every design element contributes to an engaging and comfortable gaming experience. Entrust us with your game’s UI/UX development, and we’ll help make it unforgettable for players!

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  • 2D Character Design

    In modern games, characters play a key role in creating an engaging and memorable experience for players.

    Our team loves everything related to 2D character design and offers its services to create unique game heroes. We develop concepts for clothing, physique, facial expressions, and signature movements for animation in both idle and active states. To ensure characters seamlessly fit into the game’s story and world, we create import-ready artwork in close collaboration with you and your (or our) narrative and game designers. Entrust us with creating 2D characters, and we’ll help make your game world vibrant and captivating!

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  • 2D Game Environment Design

    Regardless of the scale of your game world or the number of levels in the adventure you’re creating, the environment must look impressive and convey the unique atmosphere of your game. We offer 2D game environment design services to help make your world vibrant and engaging.

    Our artists create art for various locations and architecture, as well as the nature within them. We fill landscapes and urban scenes with background elements, design building interiors, and much more. We put a lot of effort and love into creating environments to make them not only beautiful but also captivating. Entrust us with creating your game environment, and we’ll help bring your world to life!

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Our Technologies in 2D Graphics

Our team of 2D artists has successfully completed numerous tasks, including drawings, illustrations, and animations for 2D games across various platforms—from mobile devices to PCs. We aim to create vibrant and engaging art for our clients, using tools such as Adobe Photoshop, Adobe Illustrator, Daz 3D, Procreate, ZBrush, and others. However, if your project requires the use of other technologies, we are ready to adapt and employ the necessary toolset to achieve the desired results.

  • Adobe Photoshop

    Adobe Photoshop is a professional program for processing and editing raster graphics, used for creating and adjusting images, graphic design, and digital art.

  • Adobe Illustrator

    Adobe Illustrator is a professional program for creating and editing vector graphics, used for designing logos, illustrations, and typography.

  • Procreate

    Procreate is a powerful digital drawing and illustration app for iPad, popular among artists and designers for its rich set of tools and user-friendly interface, enabling quick graphic creation.

  • ZBrush

    ZBrush is a professional program for digital sculpting and modeling, used for creating highly detailed 3D models and textures in film, games, and design.

2D Graphics Development Process

Step 1. Studying the Game’s Idea, Genre, and Story

The art director and the team of artists collect and study all the information you provide about the project: your game idea, character vision, core mechanics, world-building, and so on—everything that requires artistic design.

At this stage, we are sometimes asked to complete test tasks—small projects involving character design or environment creation—that demonstrate our ability to deliver suitable art for your game.

After this stage, we have a clear understanding of the graphics needed, the approximate project scope, and the (approximate) number of people required to form an effective artist team.

Step 2. Defining Key Stages and Artistic Style

We collaborate with you to develop the game’s artistic style, color scheme, mood, and more. We cover what needs to be done within 2D art in the following areas:

  • Locations and level design
  • Character design
  • Visual effects (VFX)
  • 2D animation work
  • Environment design
  • Object design
  • Refined concept art for all of the above
Then, we develop an artistic style that best conveys the mood and atmosphere of your game.

Step 3. Research and Selection of References

The team receives all necessary materials: the GDD (Game Design Document—the primary document in game development), stylistic guides, sketches, storyboards, documents from the narrative designer, and other materials from you (as well as from our previous meetings and discussions).

They study these to better understand how to most effectively complete tasks, which technologies are required for the project, and how to best organize the art creation process for your specific game.

Step 4. Creating the Roadmap

Creating a roadmap for the 2D graphics development project is a key stage in the successful realization of any creative project. This plan serves as the foundation for organizing the process, breaking it into short sprints based on task priorities. It clearly outlines deadlines and stages: from creating various types of art and preparing them for animation to integrating them into the game and optimization.

The roadmap includes buffer time for quality control, bug fixes, and unforeseen circumstances, ensuring flexibility and reliability throughout the process.

Step 5. Creating Sketches, Their Approval, Object Creation, and Refinement

As part of our creative process, the artist team focuses on creating and refining art assets for the game.

In the first stage, rough sketches are created, which undergo review and approval. After that, we move on to creating final versions of objects, both static and animated. Technical artists work closely with developers to ensure high-quality graphics and stable game performance.

The art director and lead artist guide the process, ensuring a harmonious visual design for the project.

Step 6. Feedback Collection and Analytics

After the game’s release, we determine whether people liked what they saw and played, and we pass the feedback to the artist team.

If collaboration continues, we recreate a similar 2D art creation process to develop updates for your game’s visual components.

Next Step
Start Your Development Journey by Sending Us a Request!
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2D Artist Team

Our team of 2D artists consists of creative professionals specializing in creating concept art and visual game elements. We draw inspiration from the world around us, transforming ideas into unique characters, locations, and items. Our artists have experience in crafting visual concepts that will help your game stand out and capture players’ attention.

  1. 2D Character Artist

    Your characters will come to life

    Creates character images in accordance with the game design document, narrative design documents, and the game’s storyline. Ensures that the characters’ backstory, role, and personality are reflected in their design and animation. Gives each character unique traits, making them distinctive and memorable for players.

  2. 2D Environment Artist

    Creates worlds you’ll want to explore

    Environment creation. Bring to life stunningly detailed landscapes, urban areas, interiors, mysterious background objects, weapons, vehicles, and much more. Invent new objects and recreate existing ones from real life.

  3. Art Director

    Sets a cohesive visual style for the project

    Aligns with you on the visual “language” of the game and becomes its guardian, ensuring consistency across all visual aspects of your game in terms of style, mood, and genre. Additionally, maintains coherence and helps other team members do the same.

Why Entrust 2D Graphics Creation to Metabula Games

  1. Add Stunning Graphics to Your Game

    Our artists specialize in creating stunning graphic assets across various genres, from concept art to post-production promo art for marketing. We will transform your game by adding unique and captivating elements that draw attention and deliver unforgettable experiences to your players. Let your project shine with vibrant new colors!

  2. Avoid Common Mistakes

    We are ready to offer you a wide range of unique game graphic assets based on our extensive experience in game development. Our goal is to make your adventures, RPGs, and other projects of any genre distinctive and engaging, helping you optimize resource use and avoid common mistakes.

  3. Save Time, Your Most Valuable Resource

    Our 2D graphics services will save you from searching for artists and animators, overseeing the drawing process, and studying other games to create a unique style. You’ll save time and money, allowing you to relax or focus on other critical business tasks related to game development.

  4. Release Updates with New Graphics Faster

    If your game is already developed and in the management phase, we are ready to enrich it with new and appealing content. Typically, we adapt to your production process and artistic style within a couple of weeks. This will boost player engagement and retention in your game.

Frequently Asked Questions

What is 2D graphics?

2D graphics in games refer to the visual representation of game elements on a flat plane, using two-dimensional images and sprites. These include characters, backgrounds, objects, and interfaces that appear flat and lack the depth of 3D graphics. 2D graphics are often used in platformers, puzzles, arcades, and other casual games, where the focus is on style and simplicity. They allow developers to create vibrant and expressive worlds with fewer resource costs compared to 3D graphics.

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How is 2D art for games created?

Creating 2D art for games involves several key stages.

First, artists develop concept art to visualize the game’s ideas and style. Then, using graphic editors like Adobe Photoshop or Illustrator, they create sprites—individual images of characters, objects, and backgrounds. These sprites can be drawn by hand or using digital tablets for greater precision and detail. After that, artists add colors, textures, and effects to give the art objects depth and expressiveness.

Finally, the finished elements are integrated into the game engine, where they are animated and brought to life within the game’s context.

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What methods does your team use to create 2D graphics?

Our team uses concept art to develop ideas, graphic editors like Adobe Photoshop to create sprites and textures, and digital tablets for detailed rendering. The finished elements are integrated into the game engine for animation and interaction.

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What styles do you work with at Metabula Games?

At Metabula Games, we strive for diversity in artistic styles to create unique and memorable game projects. When developing 2D graphics for mobile and PC games, we work with a range of different styles:

1. Retro and Pixel Art:

  • This style evokes nostalgia and is ideal for games that aim to pay homage to classic arcades and platformers.
  • We use a limited palette and low resolution to create an authentic atmosphere of old-school games.
2. Cartoon Style:
  • Bright colors and expressive characters make games visually appealing to a wide audience.
  • This style is often used in casual games and is suitable for projects targeting children and family audiences.
3. Fantasy and Illustrative Style:
  • Suitable for games with rich narratives and complex mythologies.
  • We use detailed backgrounds and characters to create an immersive world with elements of magic and adventure.
4. Minimalism:
  • This style emphasizes simplicity and functionality.
  • Often used in puzzles and strategies, where clarity of visual representation is important.
5. Realism:
  • Although less common in 2D graphics, elements of realism can be incorporated to create a more serious or dramatic atmosphere.
  • We use complex textures and shadows to achieve image depth.
6. Silhouette Graphic Style:
  • Silhouette graphics can create a mysterious or enigmatic atmosphere.
  • We use contrasting colors and simple shapes to create expressive imagery.
Each project is unique, and the choice of style depends on the game’s genre, target audience, and overall concept. We work closely with our clients and development team to select the most suitable style for each specific project.

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Discuss your tasks with our specialists

Our specialists will help you define your final goals and tasks, and present possible options to achieve them.

If you have a ready task you’d like to send us for evaluation, please use the following email address:

[email protected]

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A game is like a book in which you become the main character and decide where the story turns.

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